Why Do We Crave Junk Food?

 

 

Have you ever noticed that foods that aren’t exactly good for you seem to taste absolutely amazing?

 

It’s like Mother Nature is playing a joke on us, right?

 

If you’re like most people, you probably crave processed foods a lot more than you crave carrots and green beans, and believe it or not, that’s actually BY DESIGN.

 

So if you’re someone who beats themselves up for cravings … or it feels like cravings are one of the big reasons you’re not hitting your goals…

 

We’re here to tell you there are actually SCIENTIFIC reasons behind your cravings, and we want to give you some tips for putting those cravings into perspective so you can make healthier choices.

 

Reason 1: Many of the foods we crave are LOADED with sugar, salt, fat and they are high in empty calories.

 

Our brains are HARDWIRED to want tasty high-calorie foods because they help us survive when there isn’t a lot of food around. High-calorie foods were vital for providing energy to our hunter-gatherer ancestors.

 

Except for most of us, food isn’t scarce anymore — so we have to be careful not to overeat those foods.

 

And now for Reason 2 that you crave processed food.

 

Remember how we said a minute ago that this is all by design?

 

Manufacturers spend a LOT of time and money making these foods as delicious as possible – and also on ads to entice us.

 

It’s no surprise that some of these foods are hard to resist!

 

So if you find yourself craving these foods, there’s nothing “wrong” with you — it’s actually EXACTLY how manufacturers want you to feel.

 

As we said, we’re sharing this with you because we believe knowledge is power — and keeping this in mind helps us keep our own food choices in check!

 

Here’s the kicker: the top causes of death — things like:

• heart disease,
• diabetes, and
• some types of cancer

 

are strongly associated with our food choices.

 

Now, we are all for moderation (80%-90% healthy foods, 10%-20% “extras”) … but we also know that walking that tightrope can be a real challenge sometimes!

 

So we would like to share our CRUSH YOUR CRAVINGS 9 STRATEGIES TO CRUSH YOUR CRAVINGS eBook. It is 100% free and available for immediate download here!  Just click the picture below.